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Elianne Ramos: A Geek Goddess

By: Lori Gama Monday October 5, 2009 8 comments Tags: Hispanic, Hispanic marketing, Latina businesswomen, Latinos, Successful Latinas

Elianne Ramos: A Geek Goddess

[caption id="attachment_499" align="alignleft" width="193" caption="Elianne Ramos"] [/caption] In honor of Hispanic Heritage month , I'm interviewing several top Latina(o)/Hispanic leaders in Social Media. Elianne Ramos , known as @ergeekgoddess on Twitter , is a Latina Twitter Queen who operates a successful Hispanic Marketing agency in the Baltimore-Washington, D.C. area.  She has worked with clients such as Verizon Wireless, SlimFast, Anheuser-Busch and many other national brands. She creates "instant brand magic." I love... Read More


Social Revolución: Hispanic-fluentials

By: Lori Gama Monday September 21, 2009 8 comments Tags: Being Latino, Hispanic, Hispanic consumers, Hispanic marketing, Hispanics, Lance Rios, Latinas, Latinos, latism, Lori Gama, Louis Pagan, Marketing, Robin Caldwell, Technology

Social Revolución: Hispanic-fluentials

I just learned I'm a  "Hispanic-fluential." "Hispanic-fluentials spend more time per week interacting with others online (30 hours) than the general population of U.S. influencers, called e-fluentials (25 hours). according to  a study done by Burson-Marsteller. I match all the characteristics and habits of a Hispanic-fluential because I'm online more than my any of my peers; I talk about brands more often than any other group  and I talk OFF-line, in face-to-face conversations, more than my  peers.  I'm thinking I'm a pretty... Read More


Latinos In Social Media--Mi Familia!

By: Lori Gama Wednesday August 26, 2009 26 comments Tags: Census Bureau, Hispanics, Latinas, Latinos, latism, leaders, Lori Gama, Marketing, Seth Godin, Social media, tribes

Latinos In Social Media--Mi Familia!

Have you heard the great news? Latinos In Social Media (#latISM) was born and is a rapidly-growing group . Just in time, too, because I was beginning to feel a little lonely out here. But the more I reached out to other Latina(o)s through LinkedIn, Twitter and Facebook, the more I felt like I was coming home. Befriending people within my culture is like gathering together with mi familia, who all welcome me and celebrate with me--without hesitation, with trust, and with an all-knowing embrace like primas y primos reuniting, singing,... Read More