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Mind-Map Your Way to Your Ideal Client

By: Lori Gama Monday July 22, 2013 0 comments Tags: authors, coaches, entrepreneur, heart-centered, Lori Gama, Marketing, Online Marketing, online visibility, tribes, websites

Mind-Map Your Way to Your Ideal Client

"Everyone is my client!" Have you ever said that? Do YOU believe that "everyone" is your client? After 18 years of running my own business, I am still surprised at how many business owners I meet, who have been in business for several years themselves, and think that "everyone" is their client. Or they have NO IDEA who their ideal clients are. I don't mean to judge. Not at all. I've been there myself. For many years I didn't really know who my ideal clients were either. And in the beginning, I, too, thought that "everyone" was my... Read More


Website Design for Lead Generation - Get Your Foot In the Door

By: Lori Gama Friday May 18, 2012 0 comments Tags: lead generation, SEO, web design, websites

Lead generation with your website might be a whole new concept to you, especially if you're a new business owner. The first step of a good lead-generation website is to get that new visitor to feel comfortable enough to stay and read your first message or click that video play button. That's your foot in the door. If you're old enough to remember the door-to-door salesman who came knocking at your front door to sell you a vacuum cleaner then you'll remember that, if your parents allowed him to set foot inside, that was it: the sale was made.... Read More


Create Your Best Web Site Ever: Follow A 3-Step Plan

By: Lori Gama Monday November 9, 2009 4 comments Tags: best websites, call-to-action, plan a website, website strategy, websites

If you had a retail store, you'd make sure your store was sparkling clean; your products were stocked and easy-to-reach; and you'd make sure all the aisles were navigate through, right? You'd do all this preparation before you advertised your grand opening, right? You'd take care of the details that would make your customers happy, like having plenty of properly trained/friendly staff; an easy check-out process and you'd also heavily promote the thing you wanted people to buy the most of, right? Are you applying this same type of strategy... Read More


Are you providing outstanding service on your website?

By: Lori Gama Sunday August 23, 2009 0 comments Tags: effective websites, Lori Gama, websites

Are you providing outstanding service on your website?

If you had a retail store, you'd make sure your store was sparkling clean; your products were stocked and easy-to-reach; all the aisles were easy to walk through-you'd do all this preparation before you advertised your grand opening, right? You'd take care of the details that would make your customers happy, like having plenty of properly trained/friendly staff; an easy check-out process and you'd also heavily promote the thing you wanted people to buy the most of, right? Are you providing the same outstanding service on your Web site? ... Read More